Sir Winston Leonard Spencer-Churchill, KG, OM, CH, TD, PC, DL, FRS, Hon. RA (30 November 1874 – 24 January 1965) was a British Conservative politician and statesman known for his leadership of the United Kingdom during World War II. Widely regarded as one of the greatest wartime leaders of the century, he served as Prime Minister twice (1940–45 and 1951–55). A noted statesman and orator, Churchill was also an officer in the British Army, a historian, a writer, and an artist. He is the only British prime minister to have received the Nobel Prize in Literature, and was the first person to be made an Honorary Citizen of the United States.
About this quote:
As a man who spoke the blunt truth for years, Churchill was a strong leader, and the nation turned to him for hope and inspiration during Britain’s darkest times during World War II. His effective use of language roused the fighting spirit within the nation, as he said to the people, “If you’re going through hell, keep going.” His attitude of never, ever giving up summed up his career, and taught people that things can always be worse. Always.
No matter what’s going on in your personal life, or what shape your business might be in at this particular time, if you face the world with an attitude of never giving up you have a much better chance at succeeding.